Many of us are guilty of checking our social media first thing in the morning after waking up. Having a social media account has almost become a necessity today. Some recent studies have revealed that active social media users constitute more than half of the global population today.
As a result, companies like Testbook, Coursera, and Udemy have begun to market their products and services on social media platforms because the bulk of their target demographic is present there, providing companies a great degree of visibility and reach. It has proved to become a cost-effective advertising method with positive results.
This type of online marketing that uses social media platforms such as Instagram, Facebook, Twitter, Pinterest, etc to advertise a product or service is known as Social Media Marketing.
Jobs in the digital marketing industry have increased significantly as a result of the growing popularity of social media. With that said, now is an excellent moment to sharpen your social media skills to pursue a lucrative career in social media marketing.
On that note, let’s discuss some of the best online social media marketing courses with certification to help you learn how to create effective content marketing strategies and kickstart a successful career in social media marketing.
Digital Marketing Training and Internship Course – Testbook
This is Testbook’s online digital marketing course that provides students with training and an internship certificate. Though a foundational course in digital marketing, it covers fundamentals in all areas of digital marketing including Facebook ads and content marketing which play a major role in any social media marketing campaign.
This course, available on the website, is conducted by industry-level experts and comprises assistive projects and assignments for better learning.
Digital Marketing Courses – PIIDM
It is a leading digital marketing institute in India that offers practical and job-relevant online/offline digital marketing courses in Pune and across India. The social media marketing course in Pune imparts in-depth knowledge of each topic, starting from the introduction of different social media platforms and walking you through SMO, types of ads, bidding strategy, and more.
The course, besides expert guidance, provides assignments and certifications. With that said, you will be able to apply for a variety of social media expert jobs available on various social media sites after finishing the course.
PIIDM also assists students with interview preparation and full placement assistance which enables them to be considered for a variety of career opportunities.
What is Social? – Coursera
’What is Social?’ is the first of a six-course Coursera specialization called ‘Social Media Marketing: How to Profit in a Digital World’. This outstanding online social media marketing course is for those who seek a thorough introduction to social media and how to leverage it to create an audience.
Since it provides a foundational knowledge of social media tactics, the course is best suited for entrepreneurs and professionals who are just getting started.
Complete Digital Marketing Course – Udemy
This is one of the complete digital marketing programs out there with 12 courses wrapped in one. Over 6 lakh students have taken this course making it one of Udemy’s best-selling courses. One of the most amazing aspects of this course is that it caters to the need of everyone, whether they are beginners or experts.
It provides in-depth guidance on numerous promotion tactics and how to put them into practice on various social media platforms. It also teaches you how to use Facebook, Youtube, Twitter, and Quora as online marketing platforms.
It also offers hands-on training in Email Marketing, Google Analytics, fundamentals of Search Engine Optimization along with WordPress.
Therefore, the course is ideal for anyone who wants to learn everything in one place.
Social Media Marketing Certification Courses – Hootsuite Academy
Hootsuite Academy offers eight social media marketing training certification courses to help you not only better grasp social media marketing but also stand out from the crowd by earning industry-recognized social media credentials.
Lessons on social media marketing, social media analytics, and content marketing basics are among these courses.
It’s excellent for anyone who wants to brush up on the fundamentals before diving into more in-depth training on a specific social media topic.