What makes online shopping so appealing? Is it because it saves time or is it because it offers convenience?
Online shopping is becoming extremely popular. In fact, according to Statista, global ecommerce sales increased from $1.3 trillion in 2015 to $2.4 trillion in 2018. This trend is expected to continue through 2020.
Online shopping allows consumers to shop at their leisure, without having to go out in the cold. It also provides them with the opportunity to compare prices across multiple retailers. The idea of “going home and saving” becomes even more appealing when there are multiple options for savings.
Online shopping gives customers access to a wider range of products. While brick and mortar stores often have limited inventory, they can offer a variety of items that may be hard to find elsewhere. Internet-based businesses such as Amazon, eBay and Alibaba do not need to worry about stocking inventories. They simply sell what the market wants.
Online shoppers benefit by having easy access to customer reviews; this helps them make better buying decisions. According to Fierce Retail Research, nearly half (46%) of all web users read product reviews before making purchasing decisions.
Online shopping allows individuals to purchase items without leaving their homes. People who live alone or don’t have anyone to drop off items while they shop will likely prefer to order on line. Are you looking for online interior design services?
Despite its popularity, online shopping has faced many challenges. Some people feel that buying over the internet puts too much information into the hands of private companies. Others don’t like the idea of giving credit card numbers out over the internet. And then there are those who believe that the experience isn’t as good on the web as it is in person. These concerns have led to a lot of debate about whether or not online shopping should be allowed.
In recent years, the number of online transactions has grown exponentially faster than the increase in population. However, these trends haven’t been equalized among every industry. As a result, some industries have seen an overall decrease in online activity compared with other sectors. For example, online spending declined by 8% between 2010 and 2016. The automotive sector experienced the biggest decline in online spending during that period. That said, online shopping continues to grow rapidly throughout most demographic groups.